OS App icon
About App Icon
Displayed in the Launcher/SystemUI module, desktop, drawer, multitasking, notifications, status bar...etc.The application entrance helps users quickly understand and enter the application smoothly.
Visually, it has strong perception, and is the first layer of information that users understand, serving as the most important aid for entering the application.
My Roles
There are three people in this project. And one Design.
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50% Artistic Director
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10%Product Manager
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20% User Researcher
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20% UIUX Designer
Insights
Problem Statement
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After the epidemic, changes in people's mentality gradually affect design trends.
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Adjust the visual language of the App icon to match the visual language design of the OS version.
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Readability optimization based on user feedback.
Feature
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It needs to be more inclusive in terms of images and color presentation.
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Regardless of age, nationality or gender, it has an international design language.
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Build a high-end brand image.
Main Goal
High-end
Neutral
Global
Strategy
What users really care
Design Concept
The main core of OS design language is Intentional Adaption,Calm Vitality,Imperceptible Nourishment. We transformed these design languages into design concepts and applied them to the visual design of the OS App Icon.
We hope to give users a lighter and more comfortable experience and be closer to their daily usage habits.
ColorOS13
App Icons
Design Principle
Personalization
In addition to the system's preset App Icon pattern styles, other visual App Icons are also provided for users who prefer different styles.
Style of Materials : The appearance and feel are closer to the real object shape.
Style of Peddles : This is a classic OPPO App Icon style. Visually abstract images into lines and color blocks.
Monochrome App Icon : Based on the new feature "color picker" of the Android T version, a matching App Icon design is developed.
